Targeted Capacity Building Training for Stakeholder Engagement, Community Development, and Ecosystem Building
Creator4change Capacity Building Training for Digital Creators
Partner:
The Need:
Waste4Change aimed to reach, engage, and build a community with digital creators and social media influencers to involve them in their future advocacy and public campaigns, particularly on responsible waste management.
Our Integrated Services to Help Partner:
Stakeholder Engagement, Community Development, Ecosystem Building, Media Relations
Our Approaches and Activities
- We conducted the Creator4Change Capacity Building Training to address knowledge and skill gaps of targeted participants—particularly digital creators and social media influencers—based on our partner’s strategic needs.
- The training aimed to educate, engage, and inspire participants on strategic public issues aligned with our partner’s business priorities, with a particular focus on responsible waste management.
- We delivered practical solutions through end-to-end project management, from strategic initiation, planning, implementation, monitoring and evaluation, to final reporting.
Outputs:
A total of 60 targeted participants joined the Creator4Change Virtual Workshop, selected from 223 registrations (doubled from the KPI of 30 participants).
Press Release created and disseminated to various national-level digital media outlets for organic media relations.
Advertorial: Advocacy Poster, Soft News, Interview with CEO of Waste4Change
Creative content co-created by the participants and curated by GNA, following up on the training for organic social media campaigns on responsible waste management. The campaign collectively delivered over 1 million impressions in one month.
Outcomes:
Increased digital creators’ knowledge, awareness, and practical skills on waste accumulation issues and responsible waste management solutions.
Amplified Waste4Change’s thought leadership, brand awareness, and responsibility in society.
Waste4Change developed useful and meaningful stakeholder engagement, community development, and a strengthened ecosystem of responsible waste management aligned with its mission.
Feedback from the Participants
Here is the feedback we received from the Creator4Change Capacity Building Training participants through our monitoring and evaluation, published with permission:
Feedback from Our Partner
Abi Dzar Al Ghifari
Senior Digital Marketing Executive
Waste4Change
“Through the Creator4Change Capacity Building Training, Green Network Asia helped Waste4Change discover and train digital creators within the niche of responsible waste management, tailored to our business focus. The community developed from this Capacity Building Training has become valuable networks to everyone involved, powering our future advocacy & campaigns on responsible waste management. I am so happy partnering with Green Network Asia; they have been very agile, responsive, and able to provide solutions for our needs.”
